When the September NPD numbers were released earlier this week, few were surprised to see that the PS3 had ascended up the charts into unfamiliar territory: second place, ahead of the Wii and behind only the virtually untouchable DS. The usual group of market analysts, led by Michael Pachter, predicted as much after Sony announced a price drop, but numbers from one sales month can hardly be interpreted in favor of one company or another.
Still, the question on everyone's mind is this: How does this sudden surge in sales affect Sony's long-term success?
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