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Submitted by itchy18 842d ago | article

Analysis: How Call Of Duty DLC Boosts Revenue, Publicity

"In this NPD analysis, part of our monthly extended look at U.S. console retail sales, Gamasutra examines DLC for Activision's Call Of Duty: World At War, calculating that the average WaW game owner has spent $9 on DLC, taking average sales per customer to $65" (Call of Duty: World at War, Call of Duty: Modern Warfare 2, Industry, PC, PS3, Xbox 360)

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