Gamesthirst: For many gamers it's not an issue, but for others, excessive curse words in a video game just don't make sense. Some actually take offense when games come laden with f-bombs and the likes.
Certain developers have cleverly steered away from such language, making the path for a friendly rating from ESRB much easier. Others have created an option that allow gamers to bleep out the curse words. One game that comes to mind is Battlefield: Bad Company, the other game is one released today, Brutal Legend. Speaking in an interview, Double Fine's Tim Schafer was asked about the feature.
EG: Why did you include a feature that lets people bleep out the swearing?