Apple Battles Entrepreneur Over 'Pod' Trademark

Wired: We assure ourselves that words will never hurt us, but they can cost a lot of time and money when it comes to trademark battles. Take the story of Daniel Kokin, who is continuing to fight Apple over a three-letter word: Pod.

Not iPod, mind you - just "Pod." For nine years, Kokin has been developing a video projector, whose body design he feels is best described as a pod. His "Video Pod" projector would display video from a DVD player and other multimedia equipment, but not an iPod.

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