GDC Austin kicked off today with an information packed talk from Randy Smith and David Kalina from Tiger Style Games discussing the evolution of their first iPhone game, Spider: The Secret of Bryce Manor. Much of their origin story was previously covered in Pocket Gamer's interview with the duo.
Randy and David discussed that prior to the App Store, there never was any good way for indie titles to reach a mass market. The iPhone brought together a great hardware platform and the possibility for an indie developer with no financial backing to publish their titles to a large audience. (And they don't deny trying to follow the App Store gold rush.)