TechCrunch: When we first looked at OTOY about a year ago, the small company was trying to deliver a server-side 3D rendering technology that could allow modern video games to be played on basically any client. A lofty goal, for sure. Then OnLive was unveiled in March at GDC, and it sent ripples around much of the gaming world with a similar concept of cloud-based gaming (both good and bad). But OTOY believes it has a more lightweight and elegant way to do things, that is also more extensible. And it has a couple of key partnerships to prove it: EA and AMD.
Let's run through some of the details quickly: OTOY is 100% browser-based, and works is all modern web browsers. All it requires is a broadband connection, and that will give you 720p (HD) graphics, with no plugins and no downloads. There is also a way to get 1080p graphics, though that's a bit more intensive, obviously. But they key is that this is all done on OTOY's servers and transmitted down from the cloud to run on whatever client you want, basically instantaneously.