There are roughly 6 billion people on earth and a good number of them probably play video games. Each of them is unique and special in their own way, but they all have one common trait. They want to be treated as the intelligent person they are.
You may be asking yourself what this has to do with producing compelling content, and the answer is everything. The minute you treat your audience as anything but intelligent is the minute you've lost. Regardless of whether you are making a video, a podcast, or setting up a blog or wiki, you need to take some items into account.