Technology, innovation and creativity were the buzzwords at Sony Europe's developer-focused DevStation event, held in London last week.
The three day conference provided the opportunity for over 450 European developers to get a heads up about Sony's future strategy and tools support for PlayStation 3 and PSP, as well as the fastmoving PlayStation Network and Home online services. It follows on from similar events held in Japan and the US.
"We're breaking [into] a new business, much as we did with the first PlayStation," said Michael Denny, VP of Sony Computer Entertainment Worldwide Studios, Europe, who keynoted the event. "We used to be predominantly a single platform publisher, but now with PlayStation 3, PSP and PlayStation 2, we're truly a multiplatform publisher with a mix of products and services that appeal to a wide range of tastes, lifestyles and budgets."