Titles like Cake Mania and Diner Dash have made millions online, are quickly invading the DS and PSP, and, per the International Game Developers Association's 2006 White Paper, the biz will surpass $2 billion in revenue by 2008 in America alone.
Thousands of developers/publishers worldwide are keen to tap into the rise of casual gaming, but only a handful will really cash out. Gamedaily ask the industry's biggest names how to actually break the bank.
I like games like Cake Mania and Diner Dash, but I also like Halo, GT, Zelda and etc..
I guess I just like simple fun games sometimes.