Top
80°

Ubisoft: We'll become a 'serious player' in football genre

Publisher Ubisoft has revealed details of its massive marketing campaign for Wii game Academy of Champions – and claimed its unique appeal to younger gamers can help it become a 'serious player' in the soccer genre.

The title is aimed at six to nine year-old kids, with promotional activity planned across radio, TV, online and print – including mags aimed at young females such as Go Girl.

"Academy of Champions Football is a party football game for kids and sits perfectly with the Wii audience," said senior brand manager Phil Brannelly.

Read Full Story >>
casualgaming.biz
The story is too old to be commented.
Cwalat3049d ago

Hope this means in the near future, they'll announce a FIFA/PES football game contender.

Monteblanco3049d ago

Looks ok but I already have Mario Strikers Charged for my arcade football needs.