Ian Fisher writes: Amazon's Kindle digital book reader seems to have caught on amongst consumers due to its sleek layout and interface and most importantly the somewhat affordable price. The device still hasn't caught on with the mainstream to the point where everyone on the street has one but it has certainly done better than past attempts at penetrating the market.
Now Sony is stepping things up with two new digital book reader devices, one of which has some competitive pricing which may heat up the competition between the companies. The first device Sony plans on launching this month is the Reader Pocket Edition which will only retail for $199, a price that is $100 cheaper than Amazon's Kindle which retails for $299. The Reader Pocket Edition comes in a small and compact 5-inch size which should make it easy to travel with.