Blu-ray Player Penetration Up 71%

Blu-ray Disc player household penetration is up to 12.3 million for the first quarter of 2009, a 71% gain year over year, according to new data from research firm Centris, just published in its report "U.S. Communications and Entertainment". This includes 7 million households with a PlayStation 3 (up 52%).

Again according to Centris, the number of American households with an HDTV is up to 50.5 million, up 33% from the first quarter of 2008. On the other hand, both satellite and cable industries appear to have stagnated somewhat, with only slight growth or none at all.

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GWAVE3309d ago

Bu bu bu bu....oh, why bother? At this point, only willfully-ignorant haters think that Blu Ray will fail.

Mr_Bun3309d ago

I'm sure the "willfully-ignorant haters" will identify themselves in this thread shortly

The Wood3309d ago (Edited 3309d ago )

has zombie status maybe

Truth is adults (24+) care more about collecting movies/ HD movies, 7.1 surround systems and the like as apposed to teenagers and younger adults do. Why would i stop collecting movies. I have over 400 original dvd's and my blu ray collection is growing. You think i wanna stream everything and own nothing...?..get the eff outta here. Those who champion streaming everything simply have no other options

Mo0eY3309d ago

Buh-buh-buh-but the digital downloads!?

mrv3213309d ago

Blu-Ray will fail just like BetaMax... a 34 year old thing(which they STILL use against Sony), which despite so called being a failure actually saw success still being produced into the year 2000(but let's ignore that) they also ignore the feature it added and was later adopted. People seem to forget BetaMaxs' success within the proffesion and media with EDbetamax offering a allmost as high quality as dvd.

BetaMax was not a failure for being obselete but for being too expencive and if anything BetaMax was better than VHS.

So stop saying the following

-Blu-ray will fail
-PS3 has failed
-PSP is being burried by Sony
-Sony is closing.

Blu-ray is a huge success, I own a player as do millions of people and it has an higher adoption rate of DVD... so stop saying it will fail, it offers better quality than download and HD-DVD it may or may not be the future but it is no failure.

PirateThom3309d ago

See also:

Mini Disc

Introduced in 1992, offered CD comparable quality on a smaller, higher capacity disc allowing multiple albums to be carried on one disc (in higher fidelity than MP3s are). Seen as a failure.

Still used and produced to this day, 17 years later, as an alternative to DAT and various other sound recording uses.

Chaos Striker3309d ago

I like initiating the act :D

anh_duong3309d ago (Edited 3309d ago )

70% increase = almost "double penetration"

wait until you get to triple penetration then the market will get very "saturated"

The Wood3309d ago (Edited 3309d ago )


i might not make it to double P b4 saturation:(

zootang3309d ago

I wonder when Microsoft will start to adopt it?

The Wood3309d ago

They tried elsewhere and failed so they (and their fans) will feel stupid because they were so SURE about HDDVD then all of a sudden they dont want a tangible HD format. Theres nothing more hypocritical that that. They'll miss out, not the adopters. Their fanboyism/ignorance is lessening their home entertainment

Alcohog3309d ago

Tee-hee! "Penetration".


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