As I mentioned in a previous posting regarding NBA 2K Online, Take-Two, a developer and publisher of famous Grand Theft Auto, Max Payne, BioShock® franchises, has been looking for Asian partners to enter the online gaming market.
Rumor has it that the company has already picked a country manager and is finishing up the hiring process to set up a branch in Korea. At the same time they continue to talk with Korean developers regarding a co-development project on its proprietary brands. The man behind the move is Hubert Larenaudie, President for Take-Two's Asia Pacific operations whose one of initiatives he took when he joined the company was establishing a meaningful online game operation.
Despite its successful franchises, Take-Two has been suffering from high marketing, research and development costs and venturing out on online game is one of its ways to find a profitable and sustainable revenue source.