One sunny afternoon in May I cycled across town to a meeting of some of the keenest minds in the east of the UK talk at a presentation called 'Life Beyond the CD.' The spring back chairs greeted a half full lecture hall of local and not so local representatives of games developers, tech companies and mobile phone network businesses. And me. On the agenda was a number of topics, from the success stories from the world of digital distribution to the pitfalls of self publishing. This has all been whirling around in my head since then and I've waited for buzz from E3 to simmer down so I can share some of my thoughts with you.