And 83 per cent store digital photos while 40 per cent keep music downloads.
A study by mobile device management company Mformation highlights how phone is becoming increasingly central to consumer lifestyles. According to the survey:
* 65 per cent of mobile users store address and other contact information
* 83 per cent have digital photos
* 51 per cent have videos
* 48 per cent have calendar information
* 40per cent have music downloads.