Imagine you're Sony, Nintendo or Microsoft. You've got an hour or two with the world's assembled press hanging on your every word to show them how the next 12 months and beyond are going to pan out. What would you do?
Would you concentrate on your target audience's favourite kind of game? Or would you try to cover as many bases as possible?
With the dust settling on E3, GamesRadar has collected all the data from the big three's keynote speeches and converted it into graphs to show you exactly which pies each company is proud to have its grubby fingers in. Is Microsoft still pushing shooters? Is Nintendo still about sports games?