From the PlanetXbox360.com feature article:
"It takes a lot to standout in this day and age of cookie-cutter video games, with sequels and last-gen remakes infecting every aspect of our daily entertainment intake. There are two very popular categories or genres for next-gen video games to fall into right now, first-person shooters and open-world titles. Whatever the draw is to these two genres it has developers and publisher flocking to push out as many games as possible, whether or not they are the least bit innovative. Last week we had the chance to check out an upcoming "open world" action game from developer Radical Entertainment and publisher Ativision titled Prototype. During the event the "Grand Theft Auto" comparisons were flowing and when looking at the game from a general point of view it's easy to see why. Once we sat down and put our hands to the controller Prototype instantaneously differentiated itself from all those other open-world video games, and by the end of our playtime we were thoroughly impressed with what it had to offer."