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Talking About Games: We interrogate EA about the Sims 3

Over the last decade, The Sims franchise has become a permanent resident at the top of PC sales charts. Its loyal fanbase and over-the-top NPD numbers have made it one of the best-selling franchises in the history of the gaming industry. With this much success, the hype surrounding the latest Sims installment has reached critical mass for the series' loyal followers.

With that in mind, we decided we had a few questions for the folks at Electronic Arts. Luckily for us, Grant Rodiek, Associate Producer for The Sims 3, was kind enough to take a moment and answer our many inquiries. He gives us a few details about the new Lifetime Happiness system, Sims characters who don't have bladders, and even gives us some insight into the evil mindset of the development studio.

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