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Game Maker THQ Stakes Revival on UFC's Choke Holds

Georges St-Pierre, Ultimate Fighting's top welterweight, trapped his foe in a "ground-and-pound" in his last win, pummeling the opponent with blows to the head.

THQ Inc., the money-losing video-game publisher, is counting on St-Pierre and the Ultimate Fighting Championship to help it get off the mat when the company releases the $59.99 "UFC 2009 Undisputed" on May 19.

Sales at Agoura Hills, California-based THQ are in freefall after topping $1 billion two years ago. Fighting games including "WWE SmackDown" and children's titles from Walt Disney Co.'s Pixar movies don't provide the punch they once did. The shortfall has forced THQ to close studios and cut jobs. The company reported its fifth-straight quarterly loss today.

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bloomberg.com
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