Two hundred and fifty six simultaneous players. It sounds ridiculous in a world where most multiplayer action video games top off at 16-32, but Sony won't hear it. Nor will Zipper Interactive, the developer behind MAG (Massive Action Game), one of the most ambitious project to ever hit PlayStation 3. If both parties succeed, this'll be a monumental achievement that'll forever change the console landscape. The team, armed with the accolades of creating the critically acclaimed SOCOM franchise, knows that failure is not an option.