A spokesman for PETA has contacted IncGamers regarding the upcoming World of Warcraft "seal hunt" campaign, to clarify the goals and motivation behind the event.
PETA (People for the Ethical Treatment of Animals) has organised an in-game gathering where WoW players may join with PETA members to defeat a team of four baby seal killers. Misleading rumours of an in-game protest or demonstration has been spread on the internet, but PETA spokesman, Dan Shannon, got in touch with them to clear this up and explain what the organisation hopes to gain from the activity.