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Submitted by italianbreadman 1053d ago | article

Blurring Games and Marketing

GamerNode's Jorge Albor discusses marketing games as cross-medium franchises, or "IP-cubing." Does it work? Is it good for gaming? Does it limit creativity? (BioShock 2, Dead Space, Gears of War, Mirror's Edge, PC, PS3, StarCraft, World of Warcraft, Xbox 360)

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