MarkyX from TrueGameHeadz writes:
"So, you may now be asking yourself, "Why this particular topic, and why focus on Sega?" It's because of today's current economic crisis. People are losing jobs, including yours truly, and many longtime companies within the game industry are fading away. I wanted to examine some of the business mistakes made by these large corporations, and I figured Sega would be a good starting point since they are a big highlight from my past. My other reason for choosing Sega is because they are getting a lot of attention lately, with the releases of "House of the Dead: Overkill," "Empire: Total War," and "MadWorld."
#10 – Treatment of Franchises
SonicThere is no doubt that Sega has a very long history of unique characters and themes. "Alex Kidd," Sega's former platformer mascot, made you fight to the death with your enemies by playing Rock, Paper, Scissors. "After Burner" turned you into an ace F-16 pilot without the questionable undertones of Top Gun. For the Dreamcast, there was the oddly addictive "Seaman," the short-lived rhythm based "Space Channel 5," and the cel-shaded anti-authority "Jet Grind Radio." All classics in their own right, but then there's the king of Sega's franchises, Sonic.
Sega's mistake here is how they've treated..."