Change4Life campaign draws links between gaming and early death
If you are a gamer then you are likely, on average, to die younger than a non-gamer, if a new UK government campaign is to believed.
"The Government's Change4Life campaign upped the ante in drawing spurious links between games and premature death this week," reports games trade paper MCV.
The Change4Life ad campaign – which appears in a number of popular womens' weekly mags such as Star, Reveal and Heat - clearly implies that the image of a young gamer slumped in front of the TV is at increased risk of contracting heart disease and dying younger than non-gamers.