Companies that wish to make Blu-ray devices will very soon have a less expensive and simpler licensing process, according to a joint announcement Wednesday from Sony, Philips, and Panasonic.
A new license will be established by mid-2009 as a "one-stop shop" for device makers. The license will include all necessary Blu-ray, DVD, and CD patents for selling Blu-ray players. The licensing program will be handled by a new licensing company to be led by Gerald Rosenthal, former head of intellectual property at IBM. It will be based in the U.S., but will have local branches in Asia, Europe, and Latin America.