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Kerb Launches New Game Studio

Phil Elliot Writes:

Kerb, the digital engagement agency best known for its viral advergames, has announced that it is to form a new company - Kerb Games - to utilise its own IP in the browser-based persistent online games space.

Kerb, which has reached over 350 million people with its advergames since 2004, will continue its work in the marketing space, with Kerb Games drawing on technology and expertise as it launches new games during the rest of 2009.

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