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GDC: An MBA Crash Course From The Behemoth

The Behemoth's John Baez started the session by announcing that he was not a lawyer and he didn't have an MBA from a university; rather, it was taken "from the streets." During the session, Baez offered many different ways for startups and indies to grab a piece of the consumer mindshare with an efficient use of resources while on the road to completing your game.

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