The question comes to mind after buying all those Madden titles and seeing that they only have one new feature. Year after year Madden makes little improvements but overall, the presentation is always average. When you win the Super Bowl, it doesn't feel like you've won anything at all. The online is roughly the same just more polished but we still receive a considerable amount of lag. Graphics have been updated but nothing like the E3 trailer back in 06; the graphics unfortunately, seem to have peaked.