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Creative Assembly: Ignoring Console Install Base Would Be 'Silly'

Though The Creative Assembly is known for its PC strategy and prides itself in driving the platform's technology, the studio's Kieran Brigden admits that "it'd be silly to ignore the business realities" and the install base of consoles.

Prior to its acquisition by Sega in 2005, the UK-based studio strictly shipped PC titles, such as its popular Total War series. Following the buyout, however, Creative Assembly released a couple console-exclusive titles, Spartan: Total Warrior and Viking: Battle for Asgard, and has plans to release Stormrise later this year for both PC and consoles...

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gamasutra.com
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