Halo Studio lead producer Jason Pace has told VideoGamer.com that Microsoft sees the Halo franchise as its Star Wars, and hopes it will become just as prevalent in pop culture as the George Lucas conceived phenomenon. (Culture, Halo 2, Halo 3, Halo 3: ODST, Halo 4, Halo Wars, Halo: Combat Evolved, Industry, Xbox 360)
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