There are two things that we hate in this universe: product hype and space Nazis. Basically, your enemies (the Helghast) are a bunch of fascist, planet invading, Darth Vader-fetish-having bastards - and we think that 'hype' is part of the same fun-wrecking axis of evil.
No one knows this last fact better than developers Guerilla Games, whose hotly anticipated title, Killzone 2, sits at the centre of a violent hype hurricane. A perfect system war shit storm, if you will. Ever since it was 'unveiled' to the world at E3 2005, the game has been flypaper for naysayers and nitpickers in large idiotic droves. Worst of all, it has had the stupidly subjective, utterly amorphous 'Halo killer' expectation placed upon it by diehard fans (or haters) of the PlayStation 3. Make no mistake people, there is a LOT riding on the quality of this title.