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Hovr launches ad-funded mobile games service

Hovr has officially launched an advertising-funded mobile games service, following a two-month beta test that saw more than 200,000 free game downloads.

The service already has more than 100 games on offer, and reckons that advertising will help more people to start downloading games to their phones, rather than just playing what's preloaded when they buy them.

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pocketgamer.co.uk
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