Publishers: App Store Revenues Beating Mobile Carrier Sales

That's the conclusion games publishers like Gameloft and Fishlabs have reached, anyway. reports from the Mobile Games Forum in London that Gameloft is now making more money off of the App Store than it does from all of its carrier relationships combined--and Gameloft has best carrier distribution network in the business! Gonzague de Vallois, Gameloft's SVP of Publishing, lauded the App Store's extremely favorable 70-30 revenue split (most carrier deals are around 50-50, or even worse), as well as the ability to tweak game prices "on a daily basis, if necessary."

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