Sega of Japan has just announced a massive marketing campaign to promote it's upcoming title, Yakuza 3.
This will include a tie up with Japanese fasihon magazine Koakuma Ageha to produce a limited print of Yakuza T-Shirts. Matsuya ( a restaurant) will be holding a drawing to give away Yakuza-printed dinner bowls. Karaoke-Kan will be selling Yakuza-themed food and drinks, and will also be airing a special Yakuza 3 commercial. Okinawa Health Food Develop Cooperative will also be offering Yakuza-style health drinks.
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