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Profit-sharing model for casual games

Unlike the depressing affects on most entertainment companies with subscription and micro-transaction business models, the recession could actually boost the casual gaming industry. Instead of spending $20 to $50 on PC and console games, many game lovers are opting for free online web games. This shift will benefit ad-supported casual game networks such as MochiAds and Hooked Media Group, both of which provide a profit-sharing platform through which publishers, advertisers and game developers can all achieve their goals simultaneously.

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