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Apple's Lowered Expectations Pay Off

Tuesday's keynote presentation by Phil Schiller has been widely regarded as a relatively lackluster affair. That isn't to say it went badly - I'm genuinely excited about some of the new software updates. But the Macworld keynote in years past has been home to some very major product announcements, including the Macbook Air, the MacBook Pro, and perhaps most notably, the first iPhone. Investors have learned to expect big things from Apple (AAPL) every January, and for at least the last four years their reactions to the keynote have weighed heavily on Apple's stock price.

Except for this year. And that's no accident.

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