Edge: What Can Ads Teach Developers??

Edge writes: "Is it false advertising when commercials strongly imply that a game is more narratively or emotionally engaging than it actually is??

This isn't a subject I ever thought I'd be writing about,? ?but while scanning my RSS feed,? ?I came across a video blog entry on this subject from game designer David Jaffe.? ?The object of his ire was the trailer for Ubisoft's newest Prince Of Persia title,? ?which leans heavily on the melancholy pop song? '?Breathe Me?'?,? ?along with slow-motion game footage to evoke the intensity of the relationship between the Prince and his companion Elika.?"

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