Herald writes: "If kids are playing video games, why not do some good while they're at it? Elf Island, a virtual world created by Atlanta-based Good Egg Studios, ties online games to charity construction in the real world. The more "virtual" homes the kids build by completing mini-mazes, the more real homes that are built by Habitat for Humanity.
Liz Kronenberger, who founded the company with her husband, Craig, said they started the site to promote positive social values online. "We're really giving kids the proper motivation and the right tools to empower them to make a difference in the real world," she said.
The couple recently unveiled Elf Island's first "GoodQuest," challenging gamers to build 10,000 virtual homes in a month. If they do, the couple will pay for four new homes to be built in a dilapidated community in Honduras."