Think your new 65-inch flat-screen gives you a stellar display of your video-gaming exploits? It's a paltry experience compared to getting your game on in a movie theatre. You can find out for yourself at Cineplex Entertainment theatres across Canada, where gamers have been playing on the big screen since August.
For $179, groups of up to 12 people can book an entire theatre for two hours-10 a.m. to noon or midnight to 2 a.m.-to play Xbox 360 games. It's part of Cineplex's strategy to generate more revenue from its theatres, Jay Haraga told the Georgia Straight at SilverCity Riverport (14211 Entertainment Way, Richmond), where he is general manager.
Riverport's "alternative programming" includes screenings of pay-per-view sports events and live broadcasts of New York's Metropolitan Opera. All of Riverport's theatres are equipped with digital projectors and, therefore, can be hooked up to the Xbox 360, Haraga explained. For now, the console is in two of the 18 theatres.