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Microsoft: 'Viva Pinata on the DS Makes Sense'

"A Kameo or a Viva Pinata on a DS makes a lot of sense in a lot of ways from a franchise perspective," Shane Kim told 1UP last week at the DICE Summit in Las Vegas. Kim, a Corporate Vice President for Microsoft Game Studios and Phil Spencer, head of Studio Development for Microsoft Game Studios, reinforced Microsoft's commitment to Rare's Pinata-stuffing IP, despite lukewarm performance at retail. "[Viva Pinata] is the beginning of an IP that will be a pillar for Microsoft Game Studios for a long time," Spencer said.

Remember last year when Kim called Viva Pinata the most important franchise in the portfolio? Microsoft is still committed to the franchise, "I think it's fair to say that we're going to continue to invest in that property [Viva Pinata]," Kim said. "Whether that is in the form of a sequel, a product line extension or through merchandising, whatever the case may be, that's something that we're going to stick with." Or, as Kim pointed out as a DS title.

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