280°

GTA Coke Ad in Super Bowl

Don't be surprised when you're treated to the Grand Theft Auto inspired Coca-Cola ad today during the Super Bowl. According to CNN/Money, Coke is returning to the Super Bowl after being on break since 1998. Apparently Coca-Cola believes they found a culturally relevant way to promote to the demographic.

Susan McDermott, a spokesperson for Coca-Cola North America, said, "We wanted to kick things off big in 2007. We've been a partner with 'American Idol' since the beginning so the strategy was to debut new ads on the Super Bowl and 'Idol' in order to hit the biggest entertainment and sports programming within two weeks." She also notes that this "old" GTA coke ad (found after the break) now has a chance to reach a much larger audience.

DC RID3R6290d ago (Edited 6290d ago )

BEARS!

the colts are some tough mo'fos :]

/\ the offence [] is the defence

28............28(audible).... ...........HUT!!!

CAPS LOCK6289d ago

this ad was short and sweet, it was much better than the polar bear...it will be funny if gta actually looked like that.

salvesen12276289d ago

that commercial already appeared in movie theaters...so its not really new.

Show all comments (9)
50°

The 5 best video game adaptations of popular board games

Discover our top video game adaptations of popular board games, from Bloodbowl to Wingspan & get your board game friends into video games!

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spawningpoint.com
100°

EKWB reportedly plagued with financial disarray many gaming pc's left without parts

EK Cooling allegedly has slipped itself into a hot soup of seemingly endless financial woes, where it has not paid its staff, suppliers, and contractors for many months as the company is facing liquidity problems and a surplus of inventory left unsold, stuck in the warehouse for a more extended period. Gamers Nexus investigated these claims made by former and current personnel, where he found trails of unpaid bills lasting as long as three to four months and unpaid raises that accumulated for almost a year.

EK Water Blocks has two entities—a Slovenian-based headquarters and a US-based subsidiary, EK Cooling Solutions. Steve narrated the series of events in detail, stating that the company was reportedly irresponsible and negligent regarding payment. Consequently, partners and employees are forced to share the burden of alleged mismanagement. It all begins with its extensive range of products, leading to a surplus of goods. EK has over 230 water blocks, 40 liquid cooling kits, 85 reservoirs, 40 pumps, 73 radiators, and 212 miscellaneous accessories.

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tomshardware.com
just_looken3d ago (Edited 3d ago )

Yes this is not about video games directly but indirectly this will impact the pc gaming/workstation space hard.

This company is massive one of two in the water cool space so if it goes poof then thousands out there have no spare parts or half built computers.

SO yeah i know not about a video game but think of it as amd leaving the pc space but this is ekwb that could be leaving water cooling in the pc space

Jayz2cents a supporter of there products also has issues
https://www.youtube.com/wat...

Giblet_Head1d 8h ago (Edited 1d 7h ago )

As someone that has built a watercooling rig. EK is big, but there's so many numerous watercooling part companies out there. EK's stuff isn't exactly amazing quality for the price compared to others either, it's just ok. Much like Corsair. The impact would be negligible long term. For perspective the majority of my parts are XSPC, at most I use EK for my gpu waterblocks and fittings. Both easily replaceable.

60°

Indie hit Dredge is getting its own movie adaptation

Rob Webb of KnowTechie writes: We're still waiting on the details, but this video game adaptation promises to be seriously creepy.

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knowtechie.com