180°

Blizzard: We can be immune to failing economy

MMORPGs like World of Warcraft can be immune to the economic downturn because of the high value they offer compared to other forms of entertainment, Blizzard has said.

Speaking to VideoGamer.com hours before the midnight launch of expansion Wrath of the Lich King at HMV Oxford Street last week, Blizzard executive Paul Sams said the MMO genre has the "opportunity to be touched less" than rival entertainment, like film, as long as the product is "priced fairly".

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The Matrix5638d ago

Easy to say when you have more money than Bill Gates.

Jotenks5638d ago

With the install base continuing to grow I'm sure they will be immune to it for some time. Especially with new expansions and the likes.

shawnsl655638d ago

course they're immune.. they have some kind of mind controlling message in their games ~.~. WoW ruined part of my life, glad i quit. Ran back to WC3 DotA though. =.=

zagibu5637d ago

Well, at least WC3 DotA doesn't cost you 15$/month.

shawnsl655637d ago

indeed, thank goodness that it doesn't

FantasyStar5637d ago

If Microsoft can feel it, then Blizzard will feel it. I'm calling it. Typical PR-BS.

Quickstrike5637d ago

If you ask me Blizzard should be running the world right now.

40°

World of Warcraft Opens Beta Sign-Ups for 'The War Within'

Blizzard Entertainment has announced the opening of beta registrations for “World of Warcraft: The War Within,” inviting players to explore new subterranean worlds beneath Azeroth.

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Community7d ago
70°

Plunderstorm's Backlash Shows World of Warcraft Fans Don't Want The Game To Evolve

Danish from eXputer: "Despite Blizzard's attempt to give a fresh new spin to World of Warcraft, some fans still seem to be stuck in the past."

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Community25d ago
50°

Plunderstorm Is The World Of Warcraft Battle Royale We’ve Been Waiting For

HG writes: "Blizzard is usually pretty bad at keeping secrets, but the company somehow managed to keep this one under wraps until now. Plunderstorm is a special limited-time event that’s basically World of Warcraft’s take on the Battle Royale genre."

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Community34d ago