The potential for success on the iPhone was a strong draw for brothers Paul and Dave Bettner, so much so that they left Microsoft's Ensemble Studios to form Newtoy, a small Dallas-based studio focusing on games for the iPhone and iPod Touch.
"My brother and I quit our jobs working on Halo Wars for Microsoft two months ago. We quit our jobs because we believe in the iPhone," Paul Bettner said. "We believe it has the potential to be as revolutionary to handheld gaming as the original Gameboy was."
The brothers' goal with Newtoy is to create "the next generation of truly connected games," and they've kicked things off with their first title, Chess With Friends.