EA Scraps Its 'Casual' Label

Britney Zilz writes:

"In a somewhat surprising move to most of the gaming community, EA has decided to get rid of its casual gaming label. This comes as an attempt to recover from a financially disastrous quarter, in which they lost a net of $310 million. The Casual division, formed just over a year ago, barely had a chance to stretch its non-hardcore legs."

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