Top
110°

Hi, I'm Bobby and I'm Here to Exploit You

Loot-Ninja writes:

"Activision Blizzard CEO Robert Kotick held an investor call after this weeks earnings announcements and this is one of his statements:

With respect to the franchises that don't have the potential to be exploited every year across every platform with clear sequel potential that can meet our objectives of over time becoming $100 million plus franchises, that's a strategy that has worked very well for us.

Lets examine the construct of this statement"

Read Full Story >>
loot-ninja.com
The story is too old to be commented.
CrippleH3658d ago

Hi I'm CrippleH COD4 is the last Activision game I'll buy do to the lack of a stable online connection, host lag, host disconnection closing game, and you guys never fixed that bs.

DiabloRising3658d ago

Agreed. Their crappy online support easily took probably the best online FPS in recent memory and turned it into a steaming pile that I cannot play due to the above issues. Sad eh?

And I'm sorry, SELLING HIGH LEVEL GUNS AS DLC on day 1?? FVCK you Activision, I will NOT be getting CoDWaW.

CrippleH3658d ago

I already made mines last year on December and now because I just got LBP, Resistance 2, and Gears of War 2. That's all I'll be getting this year.

Next year begins with Killzone 2.

BTW Resistance 2 co op is pretty addicting with it's RPG like leveling up.

taz80803658d ago

His statement equals toatl greed. They are not interested in a game unless it will be a blockbuster and they can beat it into the ground.

greyishfox3658d ago

Hell when my stock options are what his are I will be up for crapping out games to sell to customers.

taz80803658d ago

This is a pretty stupid staement to make. At least keep your utter lack of morals and greed to yourself. Why would you say this?

greyishfox3658d ago

It's a statement that investors want to hear, that will comfort the ratings agencies and analysts which will in turn raise confidence and the share price. Good when you have stock options, according to Reuters Bobby's got options in excess of USD 81mm.
Not great when your client base gets a whiff of it.

Seraphim3658d ago

exactly what above said...

this is what investors want to hear. And the object of business is to exploit whatever they are offering to consumers. As an investor you want to hear that they're working on exploiting the big sellers making them an annual item that boosts earnings. What you don't want is to tell investors, or run your business saying we're going to offer an extremely limited number of new content and hope that the consumer bites...

imo this is a real dumb thing to make a story or big deal about. It's really nothing more than business 101 and every developer/publisher looks at this business model not only to grow but to enhance investments and stock prices of their company. The problem to us gamers is when they only offer annual titles and don't invest some of this profit into trying out new IPs. Like EA had done for years. Now they finally start coming out with some new IPs and we get great new games/IPs like Dead Space, and with what Ubi did in Assassins Creed. When these developers who rely heavily on annual titles don't create new IPs is when we can cry foul and complain that all they do is milk gamers with their annual titles...

Timesplitter143658d ago

Hi, I'm Jim Raynor and I'm here to tell you that you ruined my franchise

Gerry3658d ago

This douche just convinced me to buy Rock Band.

Pebz3658d ago

You might want to get wii music in that case, cause I'm pretty sure EA and Activision Blizzard are twins.

BISHOP-BRASIL3658d ago

If you are going good samaritan now, try Rock Revolution. What, no voluntaeers? As I thought...

Show all comments (17)