Gamer 2.0 writes: "Majeso has seen some decent success amongst the casual crowd with the Cooking Mama games, and Atari is looking to break into the cooking simulation market. They have gone a different route. With the help of celebrity chef Jamie Oliver, they have developed What's Cooking? With Jamie Oliver. However, the game struggles with identity issues.
Does it want to be primarily a cook book? Or does it want to be a cooking game? There isn't enough of a stance to make a distinction. But at the same time it also doesn't blend the two together well enough. We'll start with the cooking game aspect first".