"Summer: When girls unashamedly don their bikinis, guys unashamedly don their cameras and gamers shamefully load up Dead or Alive Xtreme Beach Volleyball. It's not fun and frolics for everyone, however because around summer's mid-point, members of the mainstream press brace themselves for what they call the "silly season"-–a period of weeks when the news simply dries up because everyone is doing entirely nothing. Ridiculous articles are cooked up to try to retain a readership that just doesn't care about who's doing who (or what) in the Big Brother house. Whether it's which actor's face has been found in a constellation or which politician is wearing a wig, the summer stories are always full of frivolity. For tabloid writers and those who have to suffer their work, the silly season is a time of pain and regret.
Conversely, the videogame industry's silly season is the absolute opposite. When Winter knocked on Autumn's door this year, it had brought along a rowdy horde of beautifully nubile big-name titles all looking to tempt us into spending the night with them. October alone offered such alluring vixens as LittleBigPlanet, Fallout 3, Guitar Hero: World Tour, Rock Band II, Fable II, Dead Space, Command & Conquer: Red Alert 3, Far Cry 2, Motorstorm: Pacific Rift, Quantum of Solace and, er, Wii Music. Six of those games came out in the space of five days. It doesn't exactly get quieter in the next two months, either, with a colossal number of big-hitters just waiting to come out and play. If 2008's Q4 is an Endless Ocean (sorry) then don't bother calling the lifeguard, I'm long gone with the fishes."