Since the dawn of the Super Nintendo, gaming’s oldest company has done its own thing when naming their products. That one worked out, likely because the SNES was an amazing piece of gaming tech. The Wii U wasn’t so lucky, struggling to find an audience amidst confused consumers who thought it was an add-on to the popular, and only slightly better named Wii. Then there was the New Nintendo 3DS, which was home to New Super Mario Bros. 2, which was the counterpart to New Super Mario Bros. U, which has just been announced for Switch by the name New Super Mario Bros. U Deluxe. What the hell is going on here Nintendo?