ESO tracking software for marketing purposes is discovered in the files of the MMORPG without mention of the added program in any recent patch notes.
Isn't such a tracker in MMO is to locate the best server recommendation or to specialize the events, store and such?
I mean, from a marketing standpoint it makes sense so you can see what ads are most effective for getting new players to join your game, but it's still shady to obfuscate all of that deep in a patch.
They practically admit it was shady in the update to the story. "We never should have done this without giving everyone a heads up it was coming, and we will learn from this mistake."
". . . Red Shell was erroneously added to the live build when we were still testing and evaluating it. It has never been active in ESO, even though the base tech is in the client – i.e. it was never enabled. So, we will remove it from Update 18 . . ." That makes it academic (once actually removed), but still a sneaky development. Red Shell really is about tracking new user habits and targeted advertising.
“Fine. You don't want to be part of this? Then just sign right here. Nooo! You didn't read it! This says we don't ever have to let you out and that we can do whatever we want! Dammit, why won't it read?!”
I wonder how many other devs do this. :/
With things like this, they already know they shouldn't have done it the way they did but it's easier have it out there and apologise
Wait. How would they know which ad or youtube video leads to account creation if the tracking software is in the client? How many dowloads the client and install, then clicks on an ad/link to create an account? Only way to get this would be highly detailed usage data from your browser history and gee golly i just dont see ANY way that could go wrong!
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