Why Arc System Works games struggle in the West (and why clumsy scrub Westerners aren't to blame)

ASW’s problems with appealing to western audiences have nothing to do with control schemes and everything to do with how ASW markets their games. ASW’s arcade-first marketing approach causes five serious problems that result in these games doing worse in the western market.

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FallenAngel1984278d ago

Some of their rereleases have too ridiculous a name for consumers to make sense of it

Nerdmaster278d ago

I really wanted to get into Guilty Gear and BlazBlue, but with so many versions, I don't even know which one I should get. And BlazBlue is also a visual novel, so I don't know if I have to play the previous games to understand the plot.

lptmg278d ago

Guilty Gear Revelator 2. That's the most recent one.

lptmg278d ago

not to mention the INSANE amount of shovelware they release on the Switch

ImportGamer3004277d ago

At least when it comes to fighting games ArcSystem Works does a better job than Capcom does these days. Look at Dragonball FighterZ they have developed that game, so yeah all they needed was a popular videogame license such as Dragonball Z & bam they made it into a fantastic game that is leagues better than the craptastic Marvel Vs. Capcom Infinite.

Master of Unlocking277d ago

Very sound arguments. I'm fed up with ASW re-re-releasing a new version of Blaz Blue or Guilty Gear all the time and never being arsed to release the Fist of the North Star fighting game on consoles... well, except the japanese PS2 of course.